The Stars Group (TSG) has been very busy of late. While other brands lie and wait for fate, TSG are taking fate into their own hands. This as they has juts recently dropped the 5-year old BetStars for PokerStars. This is all part of an operation to make sure that the PokerStars brand grows stronger.
The change from BetStars to PokerStars happened less than 3 days ago. As such, players will find that now, all the BetStars sites are redirecting to PokerStars page. And all the BetStars pages now also have the PokerStars logo. And to make the move from BetStars to PokerStars easier, TSG has updated their website to gi9ve their clients all that they need to know about the new PokerStars brand.
About BetStars
BetStars have been in the online gambling industry since 2015. It was the site that paved way for The Stars Group into online sportsbetting. At that time however TSG was known as Amaya.
Within just a few months sites where launched in the UK, Spain, and Italy among other countries to strengthen the brand.
News to let go of BetStars was first made public in 2019. This was the CEO announced that their target as the The Stars Group was to promote two master brands. These were PokerStars and Sky Betting and Gaming. Both of which were acquired by TSG in 2018.
Building the PokerStars Brand
The choice to retire BetStars is all part of a strategy to build the PokerStars brand. This will be done to create the ultimate online gambling site that would include online casino games, online poker and online sportsbetting.
The Stars Group
The Stars Group is doing all that it can to be the best in the online gambling market. This is as just recently, there was news of a mega-merger between the Stares Groups and Flutter Entertainment. With this merger, Australians had to say goodbye to BetEasy and say hallo to Sportsbet.
Conclusion
While we might be sad that BetStars is going, we find comfort in that we will PokerStars. And if all goes well, PokerStars will be the ultimate online gambling site making sure to cater for all the needs of their gamblers.
BetStars to PokerStars FAQS
[accordiongroup id=”223″][accordion group=”223″ title=”When did BetStars go live?” active=”true”]The site went live in 2015 and managed to represent the Stars Group all over the world.[/accordion][accordion group=”223″ title=”Will I still be able to play at BetStars?” active=””]No, you will not. However, you will still be able to access the site. All those who wish to play at the site will be redirected to PokerStars.[/accordion][accordion group=”223″ title=”Why is BetStars being retired?” active=””]The popular sposrtsbook is being retired to create a stronger and more powerful brand PokerStars. This site is set to be the one-stop-shop for all yoiur online gambling needs.[/accordion][/accordiongroup]